Video ad & UGC editing agency

Ads that stopthe scroll.

RaRe Frames edits video ads and UGC for brands and agencies in India and worldwide: hook-first cuts, captions that work with the sound off, and versions in 9:16, 4:5, 1:1 and 16:9 for Meta and YouTube placements. A video ad or UGC edit costs ₹4,999, a short-form ad gets its first cut in about 48 hours, and you can test us first with a ₹999 trial edit.

What does video ad and UGC editing include?

Every ad is built around one offer and one action, and the work covers six parts, each shaped by where the ad will run.

Hook-first structure

The strongest line, product moment or result moves to the opening seconds, followed by the problem, the proof and the offer.

UGC and creator clips

Phone footage from creators and customers is trimmed to the best takes, tightened and captioned, keeping the natural feel that makes UGC believable.

Product and offer callouts

Prices, specs and offers placed on screen where they matter, including counting price reveals like the ones in the Website packages pricing ad for NextLine Creative.

Captions and on-screen text

Captions styled to your brand kit and kept clear of the platform's buttons, so the ad still reads on mute.

Motion graphics on footage

Tracked callouts, kinetic type and UI animation layered over your clips, as in the 3D-tracked pricing callouts of the High-energy sales-gallery walkthrough.

A version for every placement

One approved edit reframed for 9:16, 4:5, 1:1 and 16:9, each closing on an end card that tells viewers what to do next.

What makes a video ad edit work?

A video ad works when the opening gives people a reason to keep watching and the ending tells them exactly what to do. Everything in between has one job: make the offer believable. We build every ad edit in this order:

  1. Hook. Open on the result, the boldest claim or the product in use, never on a logo or a slow introduction.
  2. Problem or promise. Say who the ad is for and what changes for them, with the key words also on screen.
  3. Proof. Show the product working, a customer talking or a before-and-after, with B-roll that backs up every claim.
  4. Offer and action. Close on the price, the offer and one clear call to action on the end card.

Which cut-downs do you deliver for Meta and YouTube ads?

Each ad comes in the ratios its placements use: 9:16, 4:5, 1:1 and 16:9. Every version is reframed rather than simply cropped, so the product, faces and captions stay inside the frame. See our guide to aspect ratios for Reels, Shorts and YouTube.

If a placement or publisher needs another size, list it in the brief. The Website packages pricing ad for NextLine Creative, for example, was made in 5:7.

Ad versions by ratio and placement
RatioAd placementsWhat changes in the ad version
9:16Reels and Stories ads on Instagram and Facebook, YouTube Shorts adsA full-screen hook, with the offer and call to action placed above the bottom overlay
4:5Instagram and Facebook feed adsProduct kept central and headline text sized to be read mid-scroll
1:1Square feed ad placementsHook and price readable at thumbnail size
16:9YouTube in-stream ads, websites and presentationsRoom for B-roll beside the speaker and a full-width end card

How do you edit UGC ads?

Send every raw take, including the ones you are unsure about. Most of a UGC edit is selection: the clearest hook and the most natural delivery, with pauses and repeats cut, then captions, product shots and an end card that keep the creator's own voice.

When several creators record for the same product, their best moments can go into one ad or into separate versions with different openings, giving your ads team more to test. Send the claims you are allowed to make, and the captions stay within them.

Who is video ad editing for?

Ad editing suits teams that already have footage or a creator pipeline and need it turned into finished ads:

  • D2C and e-commerce brands running Meta and YouTube campaigns from product shoots and creator content.
  • Apps, SaaS and tech teams that need UI animation and product callouts on screen, as in the Web agency UI promo film for NextLine Creative.
  • Real estate developers and brokers running listing and launch ads; see real estate video editing.
  • Event organisers promoting a date and a sign-up, like the Hackathon kinetic-type promo for Solami.
  • Performance and social media agencies that need white-label ad editing delivered under their own brand.

How long does a video ad edit take?

A short-form ad gets its first cut in about 48 hours once we have the footage and brief. Ads with heavier motion graphics, several creators or many versions run on a timeline agreed before work starts, because the number of cuts and the amount of animation set the schedule. We reply to enquiries within one working day, so put your launch date in the first message.

Selected ad work

Real ads and promos from our portfolio: a pricing ad, property listing and launch ads, a UI promo film and a kinetic-type event promo.

Website packages pricing ad: Ads & UGC, Explainers & Motion for NextLine Creative (5:7)5:7

Website packages pricing ad

NextLine Creative · 2026

Ads & UGCExplainers & MotionTech & SaaSD2C brands
High-energy sales-gallery walkthrough: Reels & Shorts, Ads & UGC, Explainers & Motion for Godrej Samaris project (9:16)9:16

High-energy sales-gallery walkthrough

Godrej Samaris project · 2026

Reels & ShortsAds & UGCExplainers & MotionReal estate
Luxury builder-floor listing reel: Ads & UGC, Reels & Shorts for 5 Rivers Constructions project (9:16)9:16

Luxury builder-floor listing reel

5 Rivers Constructions project · 2026

Ads & UGCReels & ShortsReal estate
Luxury high-rise launch teaser: Ads & UGC, Reels & Shorts, Explainers & Motion, Colour & Sound for Real-estate developer (9:16)9:16

Luxury high-rise launch teaser

Real-estate developer · 2026

Ads & UGCReels & ShortsExplainers & MotionColour & SoundReal estate
Web agency UI promo film: Explainers & Motion, Ads & UGC for NextLine Creative (16:9)16:9

Web agency UI promo film

NextLine Creative · 2026

Explainers & MotionAds & UGCTech & SaaSD2C brands
Hackathon kinetic-type promo: Explainers & Motion, Ads & UGC for Solami (16:9)16:9

Hackathon kinetic-type promo

Solami · 2026

Explainers & MotionAds & UGCTech & SaaSEvents & weddings

How does an ad edit work?

00:00 · BRIEF

Footage and brief

Send raw clips, product shots, UGC and your brand kit through Drive, Dropbox or Frame.io, with the offer, the audience and where the ad will run.

00:48 · FIRST CUT

Approve the hook and story

A short-form ad gets its first cut in about 48 hours, so you approve the hook and the story before the finishing work starts.

01:00 · EXPORT

Every placement

Final versions in 9:16, 4:5, 1:1 and 16:9, each with its end card, ready to upload to your ad accounts.

How much does video ad editing cost?

A video ad or UGC edit costs ₹4,999 per video. The final quote depends on length, footage and how much is designed from scratch: an ad cut from your own clips with captions needs less work than one built around new motion graphics.

For context, the median price for a 30-second ad or UGC edit from four proven mid-tier sellers on Fiverr and Upwork was ₹8,574 when we checked on 13 October 2026, converted at ₹95.27 per US dollar. Our video editing cost guide compares more formats.

Not ready to commit? A ₹999 trial edit covers one short-form edit up to 60 seconds, and monthly plans for regular short-form content start at ₹19,999/month.

See plans and prices →

Video ad editing questions, answered

Do you make hook variants for testing?

Yes. We can cut several different openings onto the same ad, so you can test which hook holds attention best. Say in the brief how many variants you want, and the quote shows what they add before work starts.

Which aspect ratios do I get for my ads?

9:16, 4:5, 1:1 and 16:9, each reframed for its placement. If a platform or publisher asks for another size, list it in the brief and we confirm it before the edit starts.

Read the full answer →

Is the music cleared for paid ads?

Yes, as long as we know the video will run as a paid ad. Mention paid use in the brief, and we use licensed music suited to advertising or a track you already hold the rights to.

How many revision rounds are included?

The ₹999 trial includes 2 revision rounds. For a single ad, the number of rounds is written into your quote, and because you approve the hook and story at the first cut, big changes happen at that stage.

Can you add motion graphics to an ad?

Yes. Kinetic type, tracked callouts, UI animation and counting price reveals can sit on top of live footage or UGC, and the motion designers on our team animate them.

Do you edit ads white-label for agencies?

Yes. Ads are delivered under your agency's name and covered by an NDA, and we never contact your clients. You can start with one test edit before sending a full campaign.

What is a UGC video?

A UGC (user-generated content) video is filmed by a customer or creator rather than the brand, usually on a phone and straight to camera, so it looks like an ordinary post instead of a polished ad. Brands run UGC videos as ads because they feel native to the feed, and a UGC ad edit costs ₹4,999 with us, the same as any video ad.

INDIA’S #1 VIDEO EDITING & MOTION STUDIO

INDIA’S #1 VIDEO EDITING & MOTION STUDIO

FOR THE BRANDS

THAT won't BLEND

FOR THE BRANDS THAT WON'T BLEND IN ANY FEED

IN ANY FEED

Reels & Shorts that stop the scroll

YouTube edits that keep them watching

Ad cut-downs ready to test and scale

Explainers that make it click

Motion graphics with real rhythm

Logo reveals with impact

Reels & Shorts that stop the scroll

YouTube edits that keep them watching

Ad cut-downs ready to test and scale

Explainers that make it click

  • Reels & Shorts that stop the scroll

  • YouTube edits that keep them watching

  • Ad cut-downs ready to test and scale

  • Explainers that make it click

  • Motion graphics with real rhythm

  • Logo reveals with impact

YOUR CAMERA

YOUR CAMERA CAUGHT FOOTAGE

CAUGHT FOOTAGE. VIEWS

NOT VIEWS

NOT VIEWS

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

OUR SERVICES

HOW WE CUT
YOUR STORY

HOW WE

YOUR STORY

CUT

CUT

Video Editing & Reels

Motion Design

Finishing

VIDEO EDITING & REELS

Reels & Shorts

YouTube long-form

Ad edits & cut-downs

Colour grading

VIDEO EDITING & REELS

Reels & Shorts

YouTube long-form

Ad edits & cut-downs

Colour grading

VIDEO EDITING & REELS

Reels & Shorts

YouTube long-form

Ad edits & cut-downs

Colour grading

Video Editing & Reels

Motion Design

Finishing

MOTION DESIGN

Explainer animation

Kinetic typography

Logo reveals

YouTube video editing

MOTION DESIGN

Explainer animation

Kinetic typography

Logo reveals

YouTube video editing

MOTION DESIGN

Explainer animation

Kinetic typography

Logo reveals

YouTube video editing

Video Editing & Reels

Motion Design

Finishing

FINISHING

Colour grading that fits your brand

Sound design & mixing

Captions in every format

Sound design

FINISHING

Colour grading that fits your brand

Sound design & mixing

Captions in every format

Sound design

FINISHING

Colour grading that fits your brand

Sound design & mixing

Captions in every format

Sound design

SOUND familiar?

We shoot hours of content every month, but only a couple of reels ever make it out of the camera roll.

D2C BRANDS

Growing fast

India

Our videos look fine, but people swipe away in the first few seconds.

CREATORS

YouTube & Instagram

Worldwide

Every video looks different. Nothing feels like our brand.

STARTUPS

Launching soon

Remote

Editing eats our evenings. We’d rather spend that time with our clients.

AGENCIES

White-label partners

Everywhere

  • We shoot hours of content every month, but only a couple of reels ever make it out of the camera roll.

    D2C BRANDS

    Growing fast

    India

  • Our videos look fine, but people swipe away in the first few seconds.

    CREATORS

    YouTube & Instagram

    Worldwide

  • Every video looks different. Nothing feels like our brand.

    STARTUPS

    Launching soon

    Remote

  • Editing eats our evenings. We’d rather spend that time with our clients.

    AGENCIES

    White-label partners

    Everywhere

  • We shoot hours of content every month, but only a couple of reels ever make it out of the camera roll.

    D2C BRANDS

    Growing fast

    India

  • Our videos look fine, but people swipe away in the first few seconds.

    CREATORS

    YouTube & Instagram

    Worldwide

  • Every video looks different. Nothing feels like our brand.

    STARTUPS

    Launching soon

    Remote

  • Editing eats our evenings. We’d rather spend that time with our clients.

    AGENCIES

    White-label partners

    Everywhere

MEET THE TEAM

THE TEAM

THE TEAM

the crew behind rare frames

Now show us your footage

+

years of editing experience

+

videos delivered

+

brands & creators served

+

million views generated

PREMIERE PRO

Story-first edits & pacing

TOOLKIT

PREMIERE PRO

Story-first edits & pacing

TOOLKIT

AFTER EFFECTS

Motion graphics & titles

TOOLKIT

AFTER EFFECTS

Motion graphics & titles

TOOLKIT

DAVINCI RESOLVE

Colour grading & finishing

TOOLKIT

DAVINCI RESOLVE

Colour grading & finishing

TOOLKIT

BLENDER

3D motion & product renders

TOOLKIT

BLENDER

3D motion & product renders

TOOLKIT

Made for every feed:

Podcasts
LinkedIn
YouTube
Instagram
Meta ads

PRICING

CHOOSE YOUR WAY TO

GO LIVE

GO LIVE

Monthly

Yearly

TRIAL EDIT

See how we work, one video

₹999

1 short-form edit, up to 60s

Captions, music & colour

2 revision rounds included

GROWTH

For brands that post new videos every week

Save ₹99K

₹

4.89L

/

YEAR

16 Reels/Shorts + 2 long-form a month

2 motion-graphics pieces a month

Named lead editor + motion designer

Captions, music & sound design

48h priority turnaround on Reels

CREATOR

For solo creators getting started

Save ₹41K

₹

1.99L

/

YEAR

8 Reels/Shorts + 1 long-form a month

Captions, music & sound design

Exports for every platform

Monthly

Yearly

TRIAL EDIT

See how we work, one video

₹999

1 short-form edit, up to 60s

Captions, music & colour

2 revision rounds included

GROWTH

For brands that post new videos every week

Save ₹99K

₹

4.89L

/

YEAR

16 Reels/Shorts + 2 long-form a month

2 motion-graphics pieces a month

Named lead editor + motion designer

Captions, music & sound design

48h priority turnaround on Reels

CREATOR

For solo creators getting started

Save ₹41K

₹

1.99L

/

YEAR

8 Reels/Shorts + 1 long-form a month

Captions, music & sound design

Exports for every platform

PARTNER WITH US

for AGENCIES,
STUDIOS,
and CREATORS

for AGENCIES,
STUDIOS,
and CREATORS

FAQ

BEFORE WE

BEFORE WE

HIT RECORD

HIT RECORD

Who is RaRe Frames for?

RaRe Frames is for brands, creators, agencies and startups who post video regularly and want it to look great without building an in-house team. Need one launch film? We'll make it count. Posting reels every week? We'll keep the pipeline moving with a consistent style. Running an agency? We work quietly as your extra edit bay. Send footage from a phone or a cinema camera and we'll shape it into videos that hook early, hold attention and feel like your brand. You don't need a big budget to start with RaRe Frames.

What can you edit for us?

Reels, Shorts and TikToks, YouTube videos and podcasts, ads and UGC cut-downs, explainers, product launches, logo reveals and motion graphics, plus colour grading, sound design, captions and exports for every platform.

How does the process work?

Share your footage and a short brief, and we send a rough cut so you can approve the story first. Then we add motion, captions, music, sound and colour, and deliver every format you need, ready to post.

Is RaRe Frames a freelancer or a team?

A team. Editors, motion designers and a colourist work on your videos together, with one point of contact who knows your brand and your deadlines.

How many revisions do I get?

Every plan includes revision rounds. We start with a rough cut, so big changes happen early, and we keep refining until the edit feels right.

Who is RaRe Frames for?

RaRe Frames is for brands, creators, agencies and startups who post video regularly and want it to look great without building an in-house team. Need one launch film? We'll make it count. Posting reels every week? We'll keep the pipeline moving with a consistent style. Running an agency? We work quietly as your extra edit bay. Send footage from a phone or a cinema camera and we'll shape it into videos that hook early, hold attention and feel like your brand. You don't need a big budget to start with RaRe Frames.

What can you edit for us?

Reels, Shorts and TikToks, YouTube videos and podcasts, ads and UGC cut-downs, explainers, product launches, logo reveals and motion graphics, plus colour grading, sound design, captions and exports for every platform.

How does the process work?

Share your footage and a short brief, and we send a rough cut so you can approve the story first. Then we add motion, captions, music, sound and colour, and deliver every format you need, ready to post.

Is RaRe Frames a freelancer or a team?

A team. Editors, motion designers and a colourist work on your videos together, with one point of contact who knows your brand and your deadlines.

How many revisions do I get?

Every plan includes revision rounds. We start with a rough cut, so big changes happen early, and we keep refining until the edit feels right.

MADE IN MOTION

MOTION

MOTION

drag the stickers around

Drag the stickers to style the frame

Drag the stickers to style the frame

Drag the stickers to style the frame

MAKE the

MAKE the FINAL

FINAL CUT

CUT

CUT