Explainer video company

Make it click.

RaRe Frames is an explainer video company in India making SaaS, product, app and brand explainers, from script and storyboard to animation and sound design. An explainer video costs ₹9,999, with the timeline agreed before work starts.

What's included in our explainer video services?

Every project runs through one team, from the first line of script to the final export.

Script and message

We turn your brief, sales deck or product demo into a tight script with one idea per scene and a clear call to action.

Storyboard and styleframes

You see how each scene will look, in your brand colours and fonts, before a single frame is animated.

Motion design

Kinetic typography, 2D animation, UI and product animation and 3D device reveals, built in After Effects and Blender.

Voiceover and sound

Animation timed to the voiceover, with music, sound design and a clean final mix.

Captions in every ratio

Styled captions and final exports in 16:9, 9:16, 4:5 and 1:1 for your website, YouTube, LinkedIn and Reels.

White-label for agencies

We deliver under your agency's name, sign an NDA and never contact your clients. Start with one test edit.

What is an explainer video?

An explainer video is a short video, usually 30 to 90 seconds long, that shows what a product, service or idea does and why it matters. It combines a script, voiceover, motion graphics and sound so one message lands clearly.

SaaS and app teams use explainers on the homepage, in sales decks, in ads and at the start of onboarding: anywhere a viewer has to understand the product before they try it.

What types of explainer videos do we make?

We make four types of explainer video; the right one depends on who is watching and what they should do next.

  • SaaS and product explainer videos: the problem, your product's interface and the result, animated from real screens with UI callouts. Our Web agency UI promo film for NextLine Creative follows this shape, moving from a creative brief and live code to finished websites and dashboards.
  • App onboarding videos: a short walk through sign-up and first steps, often opening with a 3D device reveal, as in the Crypto app 3D device reveal for HyperPrice.
  • Brand story explainers: why a brand exists and what it stands for, told with kinetic typography and floating 3D props, as in our Monochrome brand-story motion explainer (a spec piece).
  • Educational explainers: a skill or concept broken into clear steps, with on-screen UI windows like the Typography tips explainer reel for a design educator, or with illustrated 2D animation.

How long should an explainer video be?

Choose the shortest length that still covers your one main message; for most explainers that is 30, 60 or 90 seconds.

  • 30 seconds: one idea or one feature. Fits paid social, a launch teaser or a homepage hero, and cuts down well to 9:16 and 1:1.
  • 60 seconds: problem, solution and how it works. The usual length for a SaaS explainer video on a landing page or in a sales deck.
  • 90 seconds: room for a full product walkthrough or a lesson with several steps. Suits YouTube, onboarding emails and help centres.

Why choose RaRe Frames as your explainer video company?

You get named, real motion work to judge us by, transparent INR pricing and one team from script to final export. RaRe Frames, India's #1 video editing & motion studio, works with brands, creators and agencies across India and worldwide.

We work remotely with teams anywhere in India and abroad. Screen recordings, brand files and footage come in through Drive, Dropbox or Frame.io, and you review a first cut early instead of waiting for the finished film.

Because we are an explainer video creation company inside a full editing studio, we can also cut your approved explainer into Reels, Shorts and video ads.

Selected explainer work

Real projects from our portfolio: product UI, app reveals, brand stories and teaching reels, each built with motion graphics.

Monochrome brand-story motion explainer: Explainers & Motion, Reels & Shorts for Brand story (spec piece) (9:16)9:16

Monochrome brand-story motion explainer

Brand story (spec piece) · 2026

Explainers & MotionReels & ShortsD2C brandsFood & cafés
Crypto app 3D device reveal: Explainers & Motion for HyperPrice (16:9)16:9

Crypto app 3D device reveal

HyperPrice · 2026

Explainers & MotionTech & SaaS
Web agency UI promo film: Explainers & Motion, Ads & UGC for NextLine Creative (16:9)16:9

Web agency UI promo film

NextLine Creative · 2026

Explainers & MotionAds & UGCTech & SaaSD2C brands
Typography tips explainer reel: Reels & Shorts, Explainers & Motion, Colour & Sound for Design educator (9:16)9:16

Typography tips explainer reel

Design educator · 2026

Reels & ShortsExplainers & MotionColour & SoundCreators & podcastsEducation & coaching
Hand-drawn 2D morning animation: Explainers & Motion for Explainer animation demo (16:9)16:9

Hand-drawn 2D morning animation

Explainer animation demo · 2026

Explainers & MotionEducation & coachingCreators & podcasts
Digital agency brand showreel: Explainers & Motion, Logo reveals for OrbitLayer (16:9)16:9

Digital agency brand showreel

OrbitLayer · 2026

Explainers & MotionLogo revealsTech & SaaS

How do you make an explainer video?

00:00 · SCRIPT

Script and voiceover

We shape your brief into a script, you approve it, and the voiceover is recorded against the locked script so every scene has its timing.

00:30 · STORYBOARD

Storyboard and look

Styleframes and a storyboard show each scene in your brand style, timed to the voiceover, so direction is agreed before animation starts.

01:00 · ANIMATE

Animation and sound

We animate, add music, sound design and captions, take your feedback on the first cut, then export in 16:9, 9:16, 4:5 and 1:1.

How much does an explainer video cost?

An explainer video costs ₹9,999, including script polish, storyboard, music and sound effects; voice-over is extra. Other motion graphics cost ₹4,999 per 60 seconds. Longer films, illustrated characters and 3D are quoted per brief, because cost depends on length, animation style and how much is built from scratch.

Send us the length, where the video will run and a script or rough idea, and we will reply with a quote and a timeline. To test our editing first, the ₹999 trial covers one short-form edit up to 60 seconds.

For ongoing content alongside your explainer, the Creator plan is ₹19,999/month or ₹1.99L/year and the Growth plan is ₹48,999/month or ₹4.89L/year. The pricing page lists what each plan includes.

See plans and prices →

Questions, answered

Do you write the script?

Yes. Scripting is the first stage of every explainer: we draft it from your brief, product demo or sales deck, or tighten a script you already have. Nothing is animated until you approve the words.

Which languages can the voiceover and captions be in?

Caption styles we've delivered include English, Hindi and Hinglish, including bilingual kinetic captions. The voiceover language is agreed in the brief.

How many revisions are included?

Feedback is built into every stage: you approve the script, then the storyboard, then the first animated cut, so changes happen early rather than at the end. The number of revision rounds is set out in your quote.

How long does an explainer video take to make?

Timelines are agreed per brief and depend on length, style and how quickly approvals come back. Short-form first cuts land in about 48 hours, but explainers add scripting, storyboards and animation, so the schedule is set in your quote.

What do you need from us to start?

A short brief, your brand guidelines and fonts, and access to the product or screen recordings of it, shared through Drive, Dropbox or Frame.io. For a SaaS explainer video, a recording of the key user flow is the most useful start.

Which software do you use?

We animate in After Effects, build 3D device reveals in Blender, and edit and finish in Premiere Pro and DaVinci Resolve.

Do you make explainers for agencies?

Yes. We work white-label under your agency's name, sign NDAs and never contact your clients. You can start with one test edit before adding us to your pipeline.

What makes a good explainer video?

One clear message, told in as little time as it needs: a script built around a single idea and one call to action, usually running 30 to 90 seconds. Our guide to how long an explainer video should be helps you pick the length.

INDIA’S #1 VIDEO EDITING & MOTION STUDIO

INDIA’S #1 VIDEO EDITING & MOTION STUDIO

FOR THE BRANDS

THAT won't BLEND

FOR THE BRANDS THAT WON'T BLEND IN ANY FEED

IN ANY FEED

Reels & Shorts that stop the scroll

YouTube edits that keep them watching

Ad cut-downs ready to test and scale

Explainers that make it click

Motion graphics with real rhythm

Logo reveals with impact

Reels & Shorts that stop the scroll

YouTube edits that keep them watching

Ad cut-downs ready to test and scale

Explainers that make it click

  • Reels & Shorts that stop the scroll

  • YouTube edits that keep them watching

  • Ad cut-downs ready to test and scale

  • Explainers that make it click

  • Motion graphics with real rhythm

  • Logo reveals with impact

YOUR CAMERA

YOUR CAMERA CAUGHT FOOTAGE

CAUGHT FOOTAGE. VIEWS

NOT VIEWS

NOT VIEWS

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

THE FIRST 3 seconds

Viewers decide to stay or swipe almost instantly. Hooks, pacing and sound decide which one they pick.

THE algorithm DOESN’T WAIT

Platforms reward brands that post consistently. Editing in-house slows you down; a dedicated team keeps you publishing on schedule.

OUR SERVICES

HOW WE CUT
YOUR STORY

HOW WE

YOUR STORY

CUT

CUT

Video Editing & Reels

Motion Design

Finishing

VIDEO EDITING & REELS

Reels & Shorts

YouTube long-form

Ad edits & cut-downs

Colour grading

VIDEO EDITING & REELS

Reels & Shorts

YouTube long-form

Ad edits & cut-downs

Colour grading

VIDEO EDITING & REELS

Reels & Shorts

YouTube long-form

Ad edits & cut-downs

Colour grading

Video Editing & Reels

Motion Design

Finishing

MOTION DESIGN

Explainer animation

Kinetic typography

Logo reveals

YouTube video editing

MOTION DESIGN

Explainer animation

Kinetic typography

Logo reveals

YouTube video editing

MOTION DESIGN

Explainer animation

Kinetic typography

Logo reveals

YouTube video editing

Video Editing & Reels

Motion Design

Finishing

FINISHING

Colour grading that fits your brand

Sound design & mixing

Captions in every format

Sound design

FINISHING

Colour grading that fits your brand

Sound design & mixing

Captions in every format

Sound design

FINISHING

Colour grading that fits your brand

Sound design & mixing

Captions in every format

Sound design

SOUND familiar?

We shoot hours of content every month, but only a couple of reels ever make it out of the camera roll.

D2C BRANDS

Growing fast

India

Our videos look fine, but people swipe away in the first few seconds.

CREATORS

YouTube & Instagram

Worldwide

Every video looks different. Nothing feels like our brand.

STARTUPS

Launching soon

Remote

Editing eats our evenings. We’d rather spend that time with our clients.

AGENCIES

White-label partners

Everywhere

  • We shoot hours of content every month, but only a couple of reels ever make it out of the camera roll.

    D2C BRANDS

    Growing fast

    India

  • Our videos look fine, but people swipe away in the first few seconds.

    CREATORS

    YouTube & Instagram

    Worldwide

  • Every video looks different. Nothing feels like our brand.

    STARTUPS

    Launching soon

    Remote

  • Editing eats our evenings. We’d rather spend that time with our clients.

    AGENCIES

    White-label partners

    Everywhere

  • We shoot hours of content every month, but only a couple of reels ever make it out of the camera roll.

    D2C BRANDS

    Growing fast

    India

  • Our videos look fine, but people swipe away in the first few seconds.

    CREATORS

    YouTube & Instagram

    Worldwide

  • Every video looks different. Nothing feels like our brand.

    STARTUPS

    Launching soon

    Remote

  • Editing eats our evenings. We’d rather spend that time with our clients.

    AGENCIES

    White-label partners

    Everywhere

MEET THE TEAM

THE TEAM

THE TEAM

the crew behind rare frames

Now show us your footage

+

years of editing experience

+

videos delivered

+

brands & creators served

+

million views generated

PREMIERE PRO

Story-first edits & pacing

TOOLKIT

PREMIERE PRO

Story-first edits & pacing

TOOLKIT

AFTER EFFECTS

Motion graphics & titles

TOOLKIT

AFTER EFFECTS

Motion graphics & titles

TOOLKIT

DAVINCI RESOLVE

Colour grading & finishing

TOOLKIT

DAVINCI RESOLVE

Colour grading & finishing

TOOLKIT

BLENDER

3D motion & product renders

TOOLKIT

BLENDER

3D motion & product renders

TOOLKIT

Made for every feed:

Podcasts
LinkedIn
YouTube
Instagram
Meta ads

PRICING

CHOOSE YOUR WAY TO

GO LIVE

GO LIVE

Monthly

Yearly

TRIAL EDIT

See how we work, one video

₹999

1 short-form edit, up to 60s

Captions, music & colour

2 revision rounds included

GROWTH

For brands that post new videos every week

Save ₹99K

₹

4.89L

/

YEAR

16 Reels/Shorts + 2 long-form a month

2 motion-graphics pieces a month

Named lead editor + motion designer

Captions, music & sound design

48h priority turnaround on Reels

CREATOR

For solo creators getting started

Save ₹41K

₹

1.99L

/

YEAR

8 Reels/Shorts + 1 long-form a month

Captions, music & sound design

Exports for every platform

Monthly

Yearly

TRIAL EDIT

See how we work, one video

₹999

1 short-form edit, up to 60s

Captions, music & colour

2 revision rounds included

GROWTH

For brands that post new videos every week

Save ₹99K

₹

4.89L

/

YEAR

16 Reels/Shorts + 2 long-form a month

2 motion-graphics pieces a month

Named lead editor + motion designer

Captions, music & sound design

48h priority turnaround on Reels

CREATOR

For solo creators getting started

Save ₹41K

₹

1.99L

/

YEAR

8 Reels/Shorts + 1 long-form a month

Captions, music & sound design

Exports for every platform

PARTNER WITH US

for AGENCIES,
STUDIOS,
and CREATORS

for AGENCIES,
STUDIOS,
and CREATORS

FAQ

BEFORE WE

BEFORE WE

HIT RECORD

HIT RECORD

Who is RaRe Frames for?

RaRe Frames is for brands, creators, agencies and startups who post video regularly and want it to look great without building an in-house team. Need one launch film? We'll make it count. Posting reels every week? We'll keep the pipeline moving with a consistent style. Running an agency? We work quietly as your extra edit bay. Send footage from a phone or a cinema camera and we'll shape it into videos that hook early, hold attention and feel like your brand. You don't need a big budget to start with RaRe Frames.

What can you edit for us?

Reels, Shorts and TikToks, YouTube videos and podcasts, ads and UGC cut-downs, explainers, product launches, logo reveals and motion graphics, plus colour grading, sound design, captions and exports for every platform.

How does the process work?

Share your footage and a short brief, and we send a rough cut so you can approve the story first. Then we add motion, captions, music, sound and colour, and deliver every format you need, ready to post.

Is RaRe Frames a freelancer or a team?

A team. Editors, motion designers and a colourist work on your videos together, with one point of contact who knows your brand and your deadlines.

How many revisions do I get?

Every plan includes revision rounds. We start with a rough cut, so big changes happen early, and we keep refining until the edit feels right.

Who is RaRe Frames for?

RaRe Frames is for brands, creators, agencies and startups who post video regularly and want it to look great without building an in-house team. Need one launch film? We'll make it count. Posting reels every week? We'll keep the pipeline moving with a consistent style. Running an agency? We work quietly as your extra edit bay. Send footage from a phone or a cinema camera and we'll shape it into videos that hook early, hold attention and feel like your brand. You don't need a big budget to start with RaRe Frames.

What can you edit for us?

Reels, Shorts and TikToks, YouTube videos and podcasts, ads and UGC cut-downs, explainers, product launches, logo reveals and motion graphics, plus colour grading, sound design, captions and exports for every platform.

How does the process work?

Share your footage and a short brief, and we send a rough cut so you can approve the story first. Then we add motion, captions, music, sound and colour, and deliver every format you need, ready to post.

Is RaRe Frames a freelancer or a team?

A team. Editors, motion designers and a colourist work on your videos together, with one point of contact who knows your brand and your deadlines.

How many revisions do I get?

Every plan includes revision rounds. We start with a rough cut, so big changes happen early, and we keep refining until the edit feels right.

MADE IN MOTION

MOTION

MOTION

drag the stickers around

Drag the stickers to style the frame

Drag the stickers to style the frame

Drag the stickers to style the frame

MAKE the

MAKE the FINAL

FINAL CUT

CUT

CUT